Matchmaking Isn’t Just for Dating. It’s a Model for Many New Businesses.

We connect brands with fully-vetted, compatible marketing agencies that meet their needs. Using our extensive marketing network, we can help you fill a job vacancy, or find your next gig. We connect marketers at all stages of their careers to the latest industry trends and resources. Set up saved us time and resources by connecting us with a well-vetted marketing agency that could function as an extension of our team. Client-side marketers often tell us that searching for a marketing agency feels like another full-time job. We take that extra work off your plate, enabling you to focus on your strategic goals. With over , marketing agencies in the U. Maybe your current agency partner does not have the skill set or experience needed to get your brand to the next level.

Marketing Current Conferences & Events

How can you establish new business and uplift your knowledge and skills in times where tradeshows and in-class trainings have been canceled? At Globally Cool, we offer both virtual matchmaking events as well as e-learning to stay on the ball in these challenging times. These online solutions are widely appreciated by our clients and participants and help them to upgrade their digital marketing skills and international networking.

Below, we highlight the main characteristics of these cool solutions.

If you put your matchmaking hat on for just a moment, you see that these traits match up almost perfectly with a small (or smaller) agency.

Specialised Exhibitions Montgomery has been using the services of Outsmart Marketing for a number of years now. Established in and as a leading organiser of trade shows in South Africa and more recently in Sub-Sahara we have attracted large numbers of international business people to our exhibitions. This international trade-related visitor ship has required input in terms of facilitating face-to-face business meetings.

The Outsmart solution has been deployed in our large industrial tradeshows to great effect. Structured business meetings add value to the trade show medium and we have had particular success in utilizing this service. Not only does the service offering come highly recommended but so does the Outsmart Marketing team who are extremely professional. I have in the past and continue to in the future, entrust the business well-being of our clients with them.

Meet our clients

Our team of experts facilitates Business Matchmaking for both exhibitors and visitors by carefully analysing their sourcing requirements, budget, and other information. Business Matchmaking allows pre-registered visitors and exhibitors to pre-schedule meetings online and then meet each other during the event, on-site.

For any difficulties faced by an exhibitor or visitor during the process, they can get help from the business matchmaking team.

What you’ll hear about in this Marketing Podcast Interview: The experience of teaching principles of marketing, consumer behavior and market.

Looking to make new connections? Let us arrange that. We have worked with so many businesspeople around the globe that our network will surely line you up. Email Address. Linkedin Facebook Instagram Youtube. Virtual Matchmaking. Your benefits Access to an extensive network of Asian, African and Latin American consultants, private decision-makers and highly ranked public sector officials A proven model to identify and select candidate companies Successful and sustainable business matches.

Globally Cool infiltrated in key customer organisations and succeeded in reviewing market opportunities for this product. Our Virtual Matchmaking projects. Matchmaking in Brazil. How can we help you?


Matchmaking is the process of matching two or more people together, usually for the purpose of marriage , but the word is also used in the context of sporting events such as boxing, in business, in online video games and in pairing organ donors. In some cultures, the role of the matchmaker was and is quite professionalised. The Ashkenazi Jewish shadchan , or the Hindu astrologer , were often thought to be essential advisors and also helped in finding right spouses as they had links and a relation of good faith with the families.

In cultures where arranged marriages were the rule, the astrologer often claimed that the stars sanctified matches that both parents approved of, making it quite difficult for the possibly-hesitant children to easily object — and also making it easy for the astrologer to collect his fee.

EVENT ORGANISER COMMENTS. Specialised Exhibitions Montgomery has been using the services of Outsmart Marketing for a number of years now.

And while figuring out which companies might get a shot at glory is a little bit like deconstructing Scientology, the real work begins after funding. So how does a startup go about the business of selecting an agency? Small agencies are a fit for startups: If you put your matchmaking hat on for just a moment, you see that these traits match up almost perfectly with a small or smaller agency. Generally speaking, smaller agencies can produce appreciable results, quickly, and for less initial investment.

With less overhead and heft, smaller agencies can generate results for startups for less overall dollars. Smaller agencies have a gift for seeing numerous finish lines that are attainable and help to motivate the internal staff. For instance, a smaller agency might recommend a social media program for the startup. And then it becomes a race to 10, likes.

Or 1, followers. Or whatever. These are simple, digestible goals for both the agency and the client…and it looks like progress. With larger agencies, success like this is just a daily occurrence, and it may have lost its luster. And as it relates to the need to last, smaller agencies will typically put more legwork in setting up strategic partnerships like distribution or sell-in with other entrepreneurs in their small agency network.

In contrast, larger agencies see success in TRPs, and typically recommend advertising first, everything else after.

The Art and Science of Real Estate Matchmaking

Real-Time Analytics Matching Platform uses a patented technique to change this routing. It then applies a matching engine, developed by consultants with IBM Global Business Services, to provide an individual-level decision about how to assign calls. RAMP is activated at the moment of contact, using data generated by previous call centre interactions to identify the acceptable wait time for each customer. Agent performance and qualifications are then factored in and predictive algorithms used, based on current call duration and historic call handle times, to forecast when the optimal agent will be available.

Matchmaking marketing – Training Property Managers Compu Date has identified two distinct market segments. Find a matchmaking, we developed marketing.

The matchmaking event is where companies who are interested in similar services or products gather to network and find the perfect partner for their organization. Read more about this kind of business events. The matchmaking events are based on One-to-One business meetings. In the Digital Marketing industry for example, if your company want to hire the right agency to handle the Digital Marketing activities,.

That saves a lot of time and efforts to find the right digital marketing arm for your company. Instead of losing efforts and a lot of time to search and get proposals then comparing them, you can set up to 10 meetings for example on the same day to filter which companies you can deal with. Business-to-Business companies have very limited opportunities to brand themselves in their markets.

The exhibitors and their products

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Our Business Matchmaking strategies — backed by years of industry experience — will help you boost market penetration and build brand.

Recommended by Colombia. How did you hear about us? A few seconds into playing the trailer for his movie on the large TV mounted on a wall behind him an ad for the gin brand rolls. Follow and connect with us on Twitter , Facebook , Linkedin. The customer comes second and in an employee-first culture, the happiness of your employees co-relates directly to happy customers was a message that came out loud and clear in a recent talk by management guru, Tom Peters.

Edited excerpts…. The acclaimed author and founder, CEO, Vivaldi explains that in a post-Covid world, one has to be a little bit more conscious of disruption and that’s not the game…. The acclaimed author and founder of Vivaldi lays down the new principles of branding and what it takes to break new ground for marketing in a post-Covid World The more than year-old brand logo features an African-American woman named after a character in 19th-century minstrel shows and is rooted in a stereotype of a friendly black woman working as a servant or nanny for a white family


CompuDate has identified two distinct market segments. These segments are identified by age, year olds and year olds. Recognizing that each group has different goals in a matchmaking service and respond differently to marketing messages, CompuDate will target each group distinctly. In terms of potential customers, the elder group contains more potential customers.

Mas Marketing applies current market research to digital design services to provide its clientele with up to date and effective branding services. Write a review.

Dark-stained floors, maybe? Floor-to-ceiling windows? Yet somehow, you know: This is it. It happens when we run to the pet store for goldfish food and walk out with a labrador puppy. It hits us when meet our future spouses. We realize it when we set foot onto the property of our dreams. The fact that emotional connections can be blissfully blindsiding is why we blame cupid for such events: Who else but a mythical, rosy-cheeked, chubby flying baby with an enchanted arrow could inspire such instant magnetism?

Studies have shown this is as true with personal attraction as it is with attraction to objects. So, what does this mean for real estate marketers? Think of real estate marketers as less like the mythical Cupid and more like your lovingly meddling mom or best friend: they play matchmaker. Great marketers do research. Then, they place ads in those locations. And voila!

Mas Marketing

It creates mini-weddings between people who can provide rides and people who need rides. Let me give you a few more examples and then point you in some directions that might help you discover an idea for yourself that you could develop into an online business with the potential of scaling it up. It connects service providers with people who need a service performed. However, its approach to generating revenue is different than Uber.

Revenue in the Matchmaking segment is projected to reach US$2,m in Revenue is expected to show an annual growth rate (CAGR ) of.

Cloudsuppliers helps IT companies expand and establish their business in the Netherlands. Our Business Matchmaking strategies — backed by years of industry experience — will help you boost market penetration, build brand awareness and introduce you to diverse client profiles in one of the most innovative and established markets in the world. Partnering with the leading Dutch corporations can expand your influence and lead your business to success.

Business matchmaking creates valuable partnerships that accelerate your business growth in international markets and spread business awareness to a broader audience. With the Netherlands being one of the biggest global hubs for tech companies, you can expect unlimited opportunities to develop your market knowledge, attract more clients and build valuable business partnerships.

The Cloudsuppliers team has more than years worth of experience in the IT and technology sectors. We serve the entire technology sector in all sizes — from IT start-ups to international corporations. Cloudsuppliers organizes meetings, events and networking sessions with the most prominent incumbents in the Dutch market and assists you in business matchmaking.

Agency Matchmaking: Michele Allum Speaks About Her Experience Using Agency Spotter